Amazon Pay’s UPI offering crosses 100-mn customer mark

Amazon Pay UPI experienced significant growth, with over 100 million users across India since its 2019 launch. Widely adopted in states like Maharashtra, Uttar Pradesh, and Bihar, the service was most popular among 18-24-year-olds. Key uses included mobile recharges, utility bill payments, and e-commerce transactions, as stated by Amazon Pay India CEO Vikas Bansal.