‘I really f***ing hate it’: Procreate CEO slams use of generative AI, says ‘AI not our future’

Procreate, a popular digital illustration app, committed to excluding generative AI from its products. CEO James Cuda expressed disdain for the technology, citing its negative impact on artists. Procreate emphasized its dedication to human creativity and acknowledged potential competitive disadvantages but affirmed its commitment to supporting artists through traditional means.