Why Donald Trump’s appearance on Joe Rogan’s podcast could decide the race

Joe Rogan’s podcast, as a medium, is distinctly different from the typical press circuits or debate stages. With approximately 14.5 million Spotify followers, Rogan’s show regularly reaches a massive, diverse listenership that spans age groups and political spectrums. His reputation as a “regular guy” offering straightforward commentary has bolstered his popularity, especially among younger men, a demographic Trump has struggled to mobilise.